AVES  ·  Self-initiated brand  ·  2026

AVES

A concept-led advert for a fictional fashion house, made with generative image and film production.

Brief

Develop a concept-led fashion advert using generative image and film production.

Idea

Explore how a directed visual world can carry a fashion campaign, bringing styling, atmosphere and motion together through a cohesive cinematic treatment.

Role

Concept
Direction

Personal project for a fictional fashion house. Not a commissioned project.

AVES